VARIO is an online store for watches and watch accessories that allows you to vary and expand your unique style and grow your personal watch and accessories collection. Our brand is about variation and striking a balance between sophistication, quality, and fun. 

As we all know, there is no better statement of your sophistication than a smart looking wrist watch. Ivan's watch design journey began when he couldn't find a watch strap that shouts out his personality and thus VARIO was born in 2016. Armed with his decade of experience in design as an award winning graphic designer running his own studio along with Judy, he brings the same dedication to the watches he design and produce.

Can you think of anything more romantic than a watch with old-world charm? At Vario, our vintage-inspired stunner is certainly something everyone will appreciate. Whatever you choose, isn’t it fun to experience all these spectacular styles of the past on your wrist? So get ready to flaunt your vintage-inspired timepiece which makes great conversation pieces.


Featured collection